Should Amazon-specific review language be included in books fulfilled through TikTok?

For books fulfilled through TikTok Shop, it is generally recommended to remove or revise Amazon-specific review requests.

TikTok customers are not necessarily purchasing the book on Amazon. Including Amazon-only review language may:

• Create confusion or friction for readers

• Feel off-platform or promotional for a competing marketplace

• Reduce the likelihood that readers will leave a review at all

To provide the best customer experience and maximize review engagement, we recommend using platform-agnostic review language (e.g., “Please consider leaving a review wherever you purchased this book”) or directing readers to a neutral review hub instead.

This approach ensures the book interior works smoothly across TikTok and other fulfillment channels.